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Business Development Representative

Sailthru

Sailthru

Sales & Business Development
London, UK · United Kingdom · Remote
Posted on Jun 6, 2025

The Company:
Marigold is a leading cross-channel marketing platform, with solutions for email, SMS, loyalty, and personalization, helping brands transform their relationships with customers. As the trusted partner behind the world's most recognized brands, including Air New Zealand, Chipotle, Hiscox, KFC, Kraft Heinz, The Atlantic, and more-Marigold delivers relevant brand experiences that cut through the noise and drive real impact. Marigold was born through a merger of industry-leading marketing platforms Cheetah Digital, Sailthru, Selligent, Liveclicker, Emma, and Campaign Monitor, and powers billions of customer interactions annually.

The Role:

Reporting to the Business Development Director, the Enterprise Business Development Representative (BDR) will be responsible for generating new qualified opportunities. Supported by a world-class tech stack and sales enablement training, you will identify, engage targeted accounts and qualify new opportunities. Working closely with marketing and account executives you'll be a part of a high-performing, revenue-generating team.

What You’ll Do:

  • Use omni-channel prospecting techniques to introduce Marigold solutions to our targeted Enterprise Account base.

  • Become an expert in telling the Marigold solution story and value propositions to recommend high level solutions we offer.

  • Partner with our Sales Account Executive team to help generate meetings, build sales pipeline and drive deals

  • Use Salesforce and Outreach to meticulously organize your prospects and pipeline.

  • Use social selling to build relationships and credibility with your target Accounts.

  • Be comfortable cold calling, creating personalized prospecting videos, and crafting personalized emails.

  • Collaborate and share experiences with other BDR’s on your team - win together.

Ideal Qualifications:

  • 2-3 years experience prospecting/selling SaaS to large Enterprise accounts.

  • Extreme ownership in your responsibilities and goals.

  • Growth Mindset - Naturally driven to seek feedback, learning opportunities and coaching.

  • High caliber written and verbal communication skills.

  • Self-motivation and the ability to work successfully in a fast-paced environment with a mix of self-motivation and being coached

  • Excited to work as a team and across functions

Nice to Have:

  • Experience selling marketing automation software is a plus

  • Experience with Salesforce and/or Outreach is a plus

  • Experience in prospecting for B2C accounts is a plus

  • Preference will be given to candidates located in the greater London area with ability to work from the office occasionally

What We Offer:

  • The competitive salary and benefits you’d expect!

  • Generous time off (we call it Open Time Away) as well as paid holidays and a birthday benefit day off.

  • Retirement contributions.

  • Employee-centric and supportive remote work environment with flexibility.

  • Support for life events including paid parental leave.