Location: San Francisco, CA or New York, NY

Salary Range: $95,000 - $135,000, meaningful early employee equity

Gifting is hard in the modern age. Gift cards are everywhere, but they’re often impersonal, cumbersome, and stuck in the past. At On Me, we’re a team of former Google and Apple employees on a mission to change that. With $1.7M raised from top-tier VCs like Lerer Hippeau, Focal.VC, and Mastercard, we’re bringing a fresh approach to the $305 billion gift card market. Our product lets you create personalized digital gifts for various hobbies and interests, redeemable across multiple brands and easily added to your mobile wallet. Check it out at onme.com!

Since our November Launch, On Me has been growing rapidly. Featured in Fortune, Axios, and The Wall Street Journal, our users keep coming back for more. Gifting with On Me isn’t just convenient—it’s a shareable experience people love. We’re at the very beginning of a hockey-stick growth curve, and we need a Head of Growth to take our customer acquisition efforts to the next level. In 2025, we’ll be working on building world-class apps and refining our e-commerce experience to create an even more sensational gifting journey. We’re also seeing rising demand from corporate clients and need someone to help shape the tools to meet this incoming need.

As Head of Growth, you’ll own our marketing and customer acquisition strategy, driving sustainable growth through organic and paid channels. You’ll lead initiatives across SEO, social media, paid advertising, influencer partnerships, affiliate partnerships, and funnel optimization to increase conversions and customer retention. This is a high-impact role requiring a blend of strategic thinking, execution, and analytical rigor. You’ll also play a key role in developing our corporate gifting program, leveraging bulk gifting solutions to expand our B2B presence.

• Oversee all customer acquisition efforts, including performance marketing, SEO, influencer marketing, and partnerships.
• Develop and execute multi-channel marketing strategies to drive brand awareness and user growth.
• Spearhead corporate gifting initiatives by identifying B2B partnership opportunities and driving bulk gifting adoption.
• Own website conversion rate optimization (CRO) and user acquisition funnel improvements.
• Lead paid advertising campaigns across platforms like Google Ads, Meta, and TikTok.
• Build and engage a community around the On Me brand through social media and organic content.
• Leverage data analytics and A/B testing to iterate on marketing strategies.
• Collaborate closely with Product, Design, and Engineering to align growth initiatives with product goals.
• Identify and develop partnerships with brands, creators, and affiliates to expand our reach.
• Lay the groundwork for a scalable growth team, hiring and managing future marketing talent.

• 5+ years of experience in growth marketing, digital marketing, or performance marketing, in a B2C, fintech, or e-commerce environment.
• Proven track record of scaling customer acquisition through paid and organic channels.
• Expertise in SEO, paid advertising (Google Ads, Facebook, TikTok, etc.), and influencer marketing.
• Strong analytical skills with experience using Google Analytics, A/B testing, and attribution modeling.
• Hands-on experience with CRO and website optimization to improve conversion rates.
• A startup mindset—scrappy, proactive, adaptable, and results-oriented.
• Strong creative and strategic thinking skills with a test-and-learn approach.

• Experience working in a startup environment.
• Deep background in e-commerce or consumer fintech marketing.
• Experience leading and mentoring a marketing or growth team.
• Bachelor’s or Master’s degree in Marketing, Business, or a related field.

• A competitive salary and meaningful early employee equity.
• A dynamic, collaborative, and inclusive work culture. We work in a hybrid Startup/Google/Apple style.
• The opportunity to deeply shape the company’s marketing and growth strategy.
• An office in SF FiDi with the option to work remotely 2 days a week, or remote work from NYC.
• A fantastic gym at the office, with showers, towels, toothbrushes, etc.
• Unlimited paid time off.
• Medical, dental, and vision insurance.

Become a part of On Me’s story, and play an integral role in our journey to strengthen relationships through magical gifting experiences. If you're ready to contribute to a team that values ambition, collaboration, and the joy of tackling exciting challenges, we’d love to hear from you.