Senior Marketing Copywriter
K Health
Who we are:
Founded in 2016, K Health's mission is to deliver accessible, high-quality healthcare at scale. As a leading clinical AI company in primary care, K Health has developed a suite of clinical AI agents that enhance provider efficiency and improve patient outcomes across both online and in-person primary care settings. K Health's primary care platform engages patients through a personalized investigation, informed by relevant medical history from the EMR, to provide primary care providers with comprehensive insights and automated workflows at the point of care. Coupled with patient insights, K Health’s technology empowers providers to make individualized diagnoses and treatment decisions and deliver high-quality medicine at scale.
As a venture-backed startup trusted with nearly $400 million in funding, and a $900 million valuation as of July 2024, K Health is well-positioned for sustained future growth. We continue to partner with a growing roster of major health systems (Cedars-Sinai, Hackensack Meridian Health, Hartford HealthCare), enhancing accessibility and quality of care by pairing people with technology.
K Health is a modern healthcare company that is reinventing the patient, provider, and AI cooperative for a singular, digitally unified, high-quality care delivery mission. Our cross-functional approach integrates deep expertise in clinical care, operations, data science, product, consumer marketing, and engineering into one team that is transforming the experience of patients, providers, and the overall care delivery system. Join us in our mission to deliver smarter, simpler healthcare!
About the role:
K Health is looking for a creative copywriter who is performance minded to play a pivotal role in crafting compelling copy and driving impactful engagement across marketing channels. The ideal candidate will have a strong portfolio demonstrating their ability to use copy to drive user action. This role will report directly to the VP of Marketing.
This role requires in-office presence in our New York office four days per week.
What you will do:
- Crafting impactful copy for brand and performance marketing, ensuring brand consistency and maximizing performance
- Developing engaging content for print materials, email marketing, product launches, social media (organic and paid), web pages, and other marketing collateral
- Collaborate cross-functionally with Design and Product teams to craft messaging tailored to the target audience and medium for a cohesive customer experience
- Managing the end-to-end content creation process, from ideation to final delivery
- Identifying opportunities for innovative storytelling and refining the brand voice
What we are looking for:
- 5+ years of copywriting experience with previous healthcare experience preferred
- A strong understanding of digital advertising, content marketing, and how messaging influences the customer journey
- Strategic and intentional with words, balancing creativity with the "why" behind each choice
- Proficiency in using data and metrics to inform creative decisions and optimize performance
- Demonstrated ability to collaborate effectively across teams and manage multiple projects concurrently
- Excellent grammar, editing, and proofreading capabilities as well as detail-oriented
- Experience with Figma and Google Suite
Benefits & Perks:
- Hybrid work schedule with weekly lunches and stocked fridges
- Monthly social committees for company events
- 18 vacation days, 9 company holidays, 5 sick days, and 2 personal days
- Stock options for every full-time employee
- Paid parental leave
- 401k benefit
- Commuter Benefits
- Competitive health, dental, and vision insurance options
We offer competitive compensation packages based on industry benchmarks for function, level, and geographic location. Offer amounts are determined by multiple factors such as a candidate's experience and expertise.
We are proud to be an Equal Opportunity Employer and consider applicants for employment regardless of race, ethnicity, religion, color, national origin, ancestry, disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, sexual orientation, pregnancy, childbirth and breastfeeding, age, citizenship, military or veteran status, or any other class protected by applicable federal, state, and local laws. We’re deeply committed to building teams as diverse as the patients we serve and strive to cultivate an environment where everyone can bring their most authentic self to work. We depend on our differences to make our team stronger, our workplace more dynamic, and our product accessible to all of our users.
We are committed to maintaining the integrity of our hiring process and ensuring a safe environment for all candidates. All communication for job offers from K Health will come from email addresses ending in @khealth.com. K Health will never ask you to provide financial information about yourself during the recruitment process. We will never use personal email accounts or other domains for official correspondence. Our official job postings are only listed on our official website and reputable job boards. Be cautious of job offers from sources other than these platforms.