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Senior Embedded Software Engineer

Fi

Fi

Software Engineering
New York, NY, USA · Boston, MA, USA
Posted on Oct 30, 2025
Welcome to Fi.
We’re a passionate team from Square, Google, TikTok, Peloton, Uber, and more working to transform the dog-human relationship. Our mission? Develop cutting-edge technology to revolutionize what it means to be a dog parent. The dog industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our team's talent and expertise to improve the lives of the millions of dogs in the U.S. Real-time location tracking, activity, sleep and behavior monitoring – and that's just the beginning.
The most exciting aspect of our work? Bridging the communication gap between dogs and humans. Imagine a world where everyone knows how their dog feels in real time and how to keep their best friend in good shape. That's the future we're building at Fi.
If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping dogs live longer, better lives, Fi could be the perfect fit. Join us in our pursuit of the “impossible,” or as we call it here “let me find a way,” to redefine the future of dog ownership together.
Fi is looking for an Embedded Software Engineer!
Fi is looking for an Embedded Software Engineer to design and build the firmware powering our next generation of connected collars shaping the architecture, performance, and reliability of systems trusted by hundreds of thousands of dogs. You’ll dive deep into connectivity, low-power optimization, and real-time processing, driving decisions that bridge hardware, software, and data into one seamless product experience.

What You'll Do:

  • Firmware Development: Take a front-line role in designing, developing, and maintaining firmware for embedded systems, ensuring functionality, reliability, and performance optimization.
  • Collaborative Problem-Solving: Work closely with cross-functional teams to integrate software with hardware components, troubleshoot issues, and optimize system performance.
  • Code Review and Documentation: Conduct code reviews, document code changes, and ensure compliance with coding standards and best practices in firmware development.
  • Testing and Validation: Develop test procedures and perform rigorous testing to validate firmware functionality and identify and resolve bugs or issues.
  • Research and Innovation: Stay updated with emerging technologies, tools, and trends in embedded systems and contribute innovative ideas to enhance product capabilities.

What You'll Bring:

  • Minimum of 4 years of hands-on experience in firmware/embedded software development
  • Proficiency in the C and C++ programming languages, and an understanding of the differences between them. Additionally, experience with or eagerness to learn Python.
  • Prior exposure to hardware interfaces, real-time operating systems (RTOS), and embedded systems design.
  • Familiarity with debugging tools and methodologies for embedded systems.
  • Experience with version control systems (e.g., Git) and issue tracking tools (e.g., Jira).
  • Strong problem-solving abilities and the ability to work in a collaborative team environment, communicating effectively with hardware engineers, software developers, and other stakeholders.
  • Understanding of low-level hardware interactions and device drivers.
  • Experience in designing, developing, and testing firmware for microcontrollers and embedded systems.

Why You'll Love Us:

  • Time to Recharge: Enjoy flexible PTO to take the breaks you need.
  • Top-Notch Health Coverage: We’ve got your back (and teeth and eyes) with full medical, dental, and vision insurance.
  • Wellness Perks: Free access to One Medical, Kindbody, and Talkspace to keep you feeling your best.
  • Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.
  • Free Fi Membership: Your furry best friend(s) get all the benefits of a Fi collar, on us!
  • Love for Friends + Family: Share the Fi magic with loved ones through our gifting program.
Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Fi makes hiring decisions based solely on qualifications, merit, and our needs at the time.