Global Head of Brand Marketing and Creative Campaigns
DocSend
Dropbox is a Virtual First company. For this role, we are hiring in Zones 2 and 3. Please refer to our Compensation section below to see what neighborhoods fall under each Zone.
Company Description
Dropbox is a special place where we are all seeking to fulfill our mission to design a more enlightened way of working. We’re looking for innovative talent to join us on our journey. The words shared by our founders at the start of Dropbox still ring true today. Wouldn’t it be great if our working environment—and the tools we use—were designed with people’s actual needs in mind? Imagine if every minute at work were well spent—if we could focus and spend our time on the things that matter. This is possible, and Dropbox is connecting the dots. The nearly 3,000 Dropboxers around the world have helped make Dropbox a living workspace - the place where people come together and their ideas come to life. Our 700+ million global users have been some of our best salespeople, and they have helped us acquire customers with incredible efficiency. As a result, we reached a billion dollar revenue run rate faster than any software-as-a-service company in history. Dropbox is making the dream of a fulfilling and seamless work life a reality. We hope you’ll join us on the journey.
Team Description
Our Communications team brings the Dropbox story to life and shares it with the world. From product announcements to user stories to speaking engagements, our work takes many forms and reaches diverse, international audiences. We build compelling narratives to help people connect with our product, brand, and vision.
Role Description
We are looking for a highly strategic and experienced Global Head of Brand Marketing and Creative to join our dynamic team. In this role, you will lead our efforts to grow, implement, and manage our brand strategy and positioning worldwide. You will work closely with cross-functional teams, including brand creative, product, comms, sales, and growth to ensure our brand is consistently represented and drive awareness of our products. The ideal candidate will also have a solid understanding of the B2B SaaS landscape, extensive marketing experience, and a passion for building brands that resonate with customers.
Responsibilities
- Develop and execute the company’s global brand strategy across all channels that aligns with our overall business objectives and drives brand awareness, preference, and loyalty
- Lead and manage a high-performing team of brand marketers responsible for executing the brand strategy, including messaging, visual identity, creative campaigns, influencer engagement and sponsorships, and positioning
- Manage the creative process from concept to completion, translating marketing objectives into creative strategies
- Develop and implement effective marketing campaigns that drive brand awareness and customer engagement
- Direct multiple agency relationships and manage related budgets effectively.
- Monitor and analyze brand performance metrics to inform and refine the brand strategy
- Work collaboratively with Brand Creative, Sales, Product, and Customer Success teams to integrate with our go-to-market strategies
- Leverage market research and competitive analysis to identify trends and opportunities in the industry
- Be a brand ambassador, reinforcing the brand values within the organization and the broader market
- Work closely with the executive leadership team and cross-functional partners to set company’s brand strategy, goals, and budgets
- Leverage analytics to measure and report on campaign performance, adjusting strategies as needed to maximize results
Requirements
- A minimum of 15 years of experience in brand and/or marketing leadership roles, preferably in the B2B SaaS space
- Proven track record in creating and executing successful integrated, multi-channel marketing campaigns
- Exceptional leadership skills with experience managing and inspiring a team
- In-depth knowledge of various marketing platforms, channels, and best practices, including social, digital, and email marketing
- Strong understanding of the B2B SaaS market and customer mindset
- Exceptional communication and presentation skills
- Strong budgeting, analytics, and decision-making abilities
- Proven ability to influence cross-functional teams
Preferred Qualifications
- Bachelor's degree in Marketing, Business, or related field. MBA is a plus
- You have owned & managed annual budgets of $20M+
Compensation
US Zone 1
This role is not available in Zone 1
The range(s) listed above is the expected annual salary/OTE (On-Target Earnings) for this role, subject to change.
Please note, OTE are for sales roles only.
Salary/OTE is just one component of Dropbox’s total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
Dropbox takes a number of factors into account when determining individual starting pay, including job and level they are hired into, location/metropolitan area, skillset, and peer compensation. We target most new hire offers between the minimum up to the middle of the range.
Dropbox uses the zip code of an employee’s remote work location to determine which metropolitan pay range we use. Current US Zone locations are as follows:
• US Zone 1: San Francisco metro, New York City metro, or Seattle metro
• US Zone 2: Austin (TX) metro, Chicago metro, California (outside SF metro), Colorado, Connecticut (outside NYC metro), Delaware, Massachusetts, New Hampshire, New York (outside NYC metro), Oregon, Pennsylvania (outside NYC or DC metro), Washington DC metro, and West Virginia (DC metro)
• US Zone 3: All other US locations
Benefits
Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:
- Competitive medical, dental, and vision coverage
- 401(k) plan with a generous company match and immediate vesting
- Flexible PTO/Paid Time Off, paid holidays, Volunteer Time Off, and more, allowing you time to unplug, unwind, and refresh
- Income Protection Plans: Life and disability insurance
- Business Travel Protection: Travel medical and accident insurance
- Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food and groceries, and much more
- Parental benefits including: Parental Leave, Child and Adult Care, Day Care FSA, Fertility Benefits, Adoption and Surrogacy Support, and Lactation Support
- Access to over 10,000 global co-working spaces through Gable.to, making it easy to book flexible workspaces for collaboration or individual work
- Quarterly Cell phone and internet allowance
- Mental health and wellness benefits
- Disability and neurodivergence support benefits
Additional benefit details are available upon request.