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Director of Growth Marketing

CUUP

CUUP

Marketing & Communications, Sales & Business Development
Location unavailable
Posted on Feb 14, 2022
<p>CUUP launched in November 2018 as a direct to consumer brand. Our intimates sit at the intersection of style and function. They’re equal parts modern and timeless, minimal and supportive, soft and strong – breaking the compromise between comfort and true support. The CUUP team leads with an inspired and customer focused lens, strong and diverse business building experience, market fluency, industry defining instincts, and with a passion for design and innovation excellence.</p> <p>We’re looking for passionate and experienced individuals to join our team. Sound like a fit? Browse open positions or contact us at careers@shopcuup.com to apply.</p> <h1>Open Positions</h1> <h5>Merchandising</h5> <ul> <li><a href="#planner">Merchandise Planner </a></li> </ul> <h5>Brand Marketing</h5> <ul> <li><a href="#brand_marketing_coordinator">Freelance Brand Marketing Coordinator </a></li> </ul> <h5>Don't see a role here for you but love CUUP? <a href="mailto:careers@shopcuup.com">Email</a> us anyway. We're always looking for smart, enthusiastic people who have a genuine passion to provide women with the kind of support they deserve (beyond just physically).</h5> <p><a name="%E2%80%9Dplanner%E2%80%9D"></a><br><br><br><br><br></p> <meta charset="”utf-8”/"> <h1>Merchandise Planner</h1> <h4>About CUUP</h4> <p>Pairing luxuriant fabrics with innovative design, our unlined intimates are made to accentuate your natural form - bringing confidence, comfort and stylish support to your first layer. We’ve placed support at the center of our story from the start, reconsidering its definition and applying it to fit and feeling. We made measurements on real bodies and crafted a dynamic sizing system that delivers the same style and support across 53 sizes.</p> <meta charset="utf-8"> <h4><strong>About The Role</strong></h4> <p><span style="font-weight: 400;">We’re looking for a Merchandise Planner at CUUP. The Planner will support the development and execution of merchandise plans. Our ideal candidate will be highly analytical, organized and have a sharp attention to detail. This person is responsible for assisting with the strategic direction of inventory based on analysis of total brand financials, historical data, and current product trends. They will help manage inventory through the use of various merchandise reporting tools, ensuring growth targets are achieved. </span></p> <h4><strong>Responsibilities</strong></h4> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Analyze historical data and current trends to identify risks and opportunities and influence future assortment decisions</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support the development of merchandise plans from the top level down to the product level that meet company targets. </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Produce and analyze weekly reporting that is repeatable </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support Director of Planning to develop forecasts and analysis for growth projects </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Build and enhance replenishment and inventory management models </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Develop size optimization to maximize inventory efficiency, produce purchase orders </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Adjust sales and inventory forecasts based on recent trends and strategy shifts to drive business </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">In partnership with Production team, forecast receipt flow to ensure optimal inventory levels that balance liability and opportunity </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Participate in monthly OTB meetings through recommending strategic actions to optimize inventory </span></li> </ul> <p><a name="%E2%80%9Dplanner%E2%80%9D"></a></p> <meta charset="”utf-8”"> <h4><strong>Qualifications</strong></h4> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">3+ years of experience in Planning, Buying/Merchandising, or Allocation </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Analytical mindset and problem-solving acumen, comfort in working with numbers</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Microsoft Excel skills and a strong understanding of retail math </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Capable of building processes and reports from scratch to identify opportunities and risks</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Attention to detail to sort through large data sets, identify patterns and abnormalities and sharing out findings and recommendation </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Collaborative and willing to work cross-functionally to share ideas and develop solutions </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Extremely organized and adaptable, able to effectively manage day-to-day operations and support growth initiatives in a fast-paced environment.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Eager to learn and love seeking out new problems to analyze in a methodical way. </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Bonus points for experience with Looker </span></li> </ul> <h4><strong>Benefits</strong></h4> <p><span style="font-weight: 400;">Our benefits include, but are not limited to:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Comprehensive health, vision, and dental insurance</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">HSA, FSA, 401k</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Citibike and commuter benefits</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Contribution towards ClassPass and other gym memberships</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Generous Paid Time Off including vacation, paid bereavement, and family sick leave</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Voting Leave</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Universal Paid Parental leave + flexible return to work program</span></li> </ul> <p><span style="font-weight: 400;">Apply: Please email your resume to careers@shopcuup.com with "Merchandise Planner" as the subject line </span></p> <p><a name="%E2%80%9Dbrand_marketing_coordinator%E2%80%9D"></a><br><br><br><br><br></p> <meta charset="”utf-8”/"> <h1>Freelance Brand Marketing Coordinator</h1> <h4>About CUUP</h4> <p>Pairing luxuriant fabrics with innovative design, our unlined intimates are made to accentuate your natural form - bringing confidence, comfort and stylish support to your first layer. We’ve placed support at the center of our story from the start, reconsidering its definition and applying it to fit and feeling. We made measurements on real bodies and crafted a dynamic sizing system that delivers the same style and support across 53 sizes.</p> <meta charset="utf-8"> <h4><strong>About The Role</strong></h4> <p><span style="font-weight: 400;">CUUP is looking for an ambitious freelance contractor to join a growing Brand Marketing team. The right candidate will have a strong interest in Communications, PR, Influencer Marketing, Celebrity Relations, Brand Partnerships and Events. Along with a passion for and understanding of traditional media, social media and current events. This role is integral to the organization and success of the department, with opportunity to grow and learn in a fast-paced environment. This position will report to the Senior Associate of Brand Partnerships & Activations. </span></p> <h4><strong>Responsibilities</strong></h4> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Work with PR agency daily to execute PR strategy, including fielding & executing incoming inquiries - relevant interviews, boilerplates, information needs, fittings, pulls, gifting, etc. </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support sample management & tracking across work with PR agency & internal CUUP Brand team/office </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Work with Operations team to manage & track daily orders for pulls, loans & gifting </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Work with Fit Team to offer stellar fit experience for editors, partners & brand contacts </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support Gifting strategy - pitching talent ideas & executing all outreach & logistics </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support Brand team’s work with all cross functional teams - namely Creative, Social Media, Product, Site & Growth - to execute Brand Partnerships, Activations & Events </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support admin and production of Brand Partnerships, Media Buys, Activations & Events </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Build and maintain detailed project plans for key initiatives </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Support organization of calendars, contact lists, contracts, timelines, tracking, deliverables & follow up </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Maintain weekly, monthly and quarterly insights/reports </span></li> </ul> <h4><strong>Qualifications</strong></h4> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Bachelor’s degree </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">1+ years experience in-house at a brand or PR firm, with focus on fashion, beauty or lifestyle </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Skilled communicator who aims to go above and beyond in every conversation </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Passion for multimedia, pop culture, current events, philanthropy, art, music & fashion - with finger on the pulse of culture </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Excellent writer with experience forming public-facing or customer-facing exchanges & partner communication </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Passion for building industry relationship & leveraging existing </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Strategic thinker who pairs human touch with measurable insights & data </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Creative thinker who likes to brainstorm, work collaboratively & learn </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">A team player with a strong work ethic who is ready to hustle, problem solve & pitch in </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Experienced in Microsoft Office Suite, Google Docs, Sheets, Slides, Drive, etc. </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Knowledgeable of e-commerce functionality, Shopify, shipping, fulfillment, tracking & logistics (Fedex, UPS, messenger services) </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Helpful if experience in Cision, Social Media software, Influencer Marketing platforms </span></li> </ul> <p><span style="font-weight: 400;">Apply: Please email your resume to careers@shopcuup.com with "Brand Marketing Coordinator" as the subject line </span></p>
CUUP is an equal opportunity employer.