HuffPost is a subsidiary of BuzzFeed, Inc.

As part of our esteemed organization, HuffPost is a leading source of award-winning news and commentary for the most diverse and connected generation ever— with reporting spanning across politics, lifestyle, entertainment and more. HuffPost believes in putting people before power and telling the stories that too often go unheard, from the voices that matter.

Business Area: Content

Job Category: HuffPost

Salary: $78,085.00 - $85,000.00 USD

Union Status: Union

This position is covered by a collective bargaining agreement between HuffPost and Writers Guild of America East.

BuzzFeed Inc. is committed to fair and equitable compensation practices. We reserve the ability to adjust the final compensation for this role based on the final candidate's experience, skillset, certifications, and geography.

The Role

HuffPost is seeking a Shopping Analytics Editor on our team who should have a keen interest in data reporting, a strategic approach toward experimentation, strong packaging skills, a sharp eye for detail, a willingness to learn and implement revenue-generating best practices, and a love for shopping. This New York-based role is primarily focused on identifying stories from our deep archive of Shopping stories and giving them new life — by updating products, writing new copy, and writing compelling packaging — to generate revenue. This is a revenue-focused role that supports our Shopping Team’s Managing Editors with data-supported production.

You Will

• Primarily responsible for our “updating” strategy, which involves:
• Analyzing data reports and working with our Audience team to identify stories that could benefit from being updated and repromoted to generate revenue
• Writing meaningful updates to previously published articles, filing draft copy that is clean, well sourced, and clearly laid out and formatted according to HuffPost’s style guide and standards
• Optimizing product selection with an eye for what our audience like, what’s in stock, what has the highest commission rate,, and other factors
• Implementing strong headline-writing and packaging skills
• Editing photos using Canva and other tools
• Optimizing SEO
• Identifying, tracking and implementing products from our aggregator partners to incorporate into stories
• Communicating with the editors and writers on the team to share opportunities for untapped content
• Building/publishing HuffPost Shopping’s syndicated stories
• Assisting with updating stories for tentpole sales and big events
• Supporting the Managing Editors when needed with administrative tasks
• Working irregular shifts for big sales and events (Prime Day, Black Friday, etc.)

Part of what makes BuzzFeed a pioneer in digital media is our commitment to exploring new ventures that lead to spreading truth and joy. As such, you may be asked to share your knowledge with your colleagues through presentations or trainings, to screen and interview job candidates, or to take part in recruitment or networking events on behalf of the company and be part of a union.

You Have

• Strong data and analytics skills
• A deep interest in affiliate shopping content
• A working knowledge of commerce analytics tools (Skimlinks, Trackonomics, Amazon Associates) along with metrics-measuring platforms like Looker and Omni
• Excellent headline and packaging skills and a willingness to learn from the audience development team about what works for our audience
• Able to deliver reliable work and contribute to a goal-oriented team
• Positive attitude and growth-oriented mindset
• Solid writing and communication skills: Someone who can produce clean copy
• Knowledge and interest in all or most of the following areas: health/wellness, tech, beauty, travel, home, apparel, pets, general lifestyle, etc.
• Ability to tap into topics that are compelling, sharable and representative of the zeitgeist – your finger should be on the pulse of today’s culture and the online conversation, and you’re able and willing to translate that into shoppable stories
• Skills in photo editing
• Attention to detail

Life at BuzzFeed, Inc.

We celebrate inclusion and are committed to equal-opportunity employment. We are proud to be an equal-opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability, or any other protected category.

You can expect:

• A supportive, inclusive atmosphere on a team that values your contributions.
• Opportunities for personal and professional growth through work experience, offerings from our in-house Learning Team, our Employee Resource Groups, and more.
• An attractive and equitable compensation package, including salary.
• A well-rounded benefits program featuring paid time off, unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, health and wellness discounts, and much more.