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Omnichannel Marketing Manager

Brami Inc.

Brami Inc.

Marketing & Communications
United States
Posted on Mar 20, 2026

Who We Are

Brami is democratizing the Italian “good life” by redefining Italian food for the modern pantry.

Founded by Aaron Gatti, a first-generation Italian American inspired by family roots in Umbria and time in a Michelin-star kitchen, Brami centers its current product lineup on the ancient lupini bean—a Mediterranean superfood cherished for centuries. We offer two Made-in-Italy lines: Italian Protein Pasta (bronze-die extruded; just two ingredients—premium Italian durum semolina and whole-milled lupini flour; ~70% more protein, 25% fewer net carbs, and 3× the fiber vs. typical pasta) and snackable lupini beans cured in savory spices. Headquartered in the U.S., Brami is the #1 fastest-growing pasta brand in the country two years running, available online and in 5,000+ stores nationwide.

Responsibilities:

Retail & Ecommerce Marketing

  • Own the setup, execution, and optimization of retail media programs across key partners (e.g., Amazon, Walmart, Target, Instacart, etc.)
  • Partner with sales and external agencies to align retail media investment with business priorities and promotional calendars
  • Manage PDP (Product Detail Page) maintenance, ensuring accuracy, optimization, and alignment with brand standards across retailers
  • Support category management initiatives, including assortment, content updates, launches, and retail readiness

Shopper Insights & Analytics

  • Analyze shopper behavior, campaign performance, and retail metrics to generate actionable insights
  • Develop and maintain reporting dashboards that track performance across retail, ecommerce, and owned channels
  • Translate data into clear recommendations to improve conversion, visibility, and ROI

Owned & Digital Channels

  • Update and maintain company website content and functionality, ensuring accuracy, strong UX, and alignment with marketing initiatives
  • Assist in the development and execution of email and SMS marketing campaigns, including segmentation, content coordination, and performance tracking
  • Support integrated omnichannel campaigns that connect retail, ecommerce, and owned channels

Cross-Functional Collaboration

  • Partner closely with Sales, Brand, Creative, and Operations teams to support launches, promotions, and seasonal initiatives
  • Coordinate with external agencies and platform partners to ensure timely execution and best-in-class performance



Requirements:
  • 5+ years of CPG experience, with food or beverage strongly preferred
  • Proven experience managing retail media programs and ecommerce content with key national retail partners
  • Strong understanding of PDP optimization, category management, and shopper marketing
  • Hands-on experience with analytics, reporting, and performance measurement
  • Experience with pulling, analyzing, and leveraging syndicated data (Nielsen, IRI, etc.)
  • Familiarity with email and SMS marketing platforms and best practices
  • Highly organized, detail-oriented, and comfortable working in a fast-paced, growth environment
  • Strong communicator with the ability to translate data into clear insights and action plans