Outside Sales - Business Development - California

AutoFi

AutoFi

Sales & Business Development

California, USA

Posted on Apr 15, 2026
About AutoFi
AutoFi is the leading provider of digital commerce technology that powers the sales and finance experiences for the most innovative brands and dealers in automotive. The AutoFi platform enables a more transactional buying experience with $4B in funded loans processed through AutoFi annually. AutoFi’s dynamic selling platform empowers dealers to sell vehicles more efficiently and profitably, both online and in the showroom. We are funded for years of future growth and backed by investors including Crosslink Capital, Santander Holdings USA, SVB Financial Group, Ford, BMW iVentures and JP Morgan Chase.
Our team is diverse - spread out across the U.S. and Canada, we have backgrounds from finance and technology as well as deep experience in all areas of the auto space. We’re empathetic, gritty, curious, and humble owners of this business and are supported by some of the biggest names in the auto and financial industries as commercial partners. We’ve never been more excited about the opportunity in front of us to help transition the auto industry from offline to online. If changing a trillion-dollar industry sounds exciting, we’d love to hear from you.
For more information, visit www.autofi.com.
About the Role

We’re looking for a high-energy, results-driven Outside Sales Rep to drive new business and expansion opportunities for AutoFi’s digital retailing and Showroom platforms.
This is a field-based “show & sell” role, you’ll be on-site at automotive dealerships, building relationships, cold prospecting in person, and securing product demo appointments for our sales team. This role could help you grow into an Area Sales Manager at AutoFi.
You’ll also play a key role in capturing real-world dealership success stories, creating video content during client visits to support marketing and brand awareness.

What you will do:

    Field Prospecting & Relationship Building

    Visit automotive dealerships within your assigned region to generate new business opportunities
    Conduct in-person cold outreach to dealership leadership and staff
    Identify both new dealership prospects and upsell opportunities within existing accounts
    Build strong relationships with decision-makers (Owners, General Managers, General Sales Managers, Finance Directors)

    Demo Generation (Core KPI)

    Schedule 10+ qualified product demos per week
    Maintain a strong pipeline through daily outreach and follow-up
    Partner with Area Sales Managers on strategy and target accounts
    Content Creation & Brand Support
    Capture short-form video content during dealership visits (testimonials, walkthroughs, success stories)
    Partner with marketing to share authentic field content
    Represent the AutoFi brand professionally on-site

    Activity Tracking & Reporting

    Track activity in CRM (Salesforce)
    Maintain organized notes and follow-ups
    Continuously optimize outreach strategy

    What Success Looks Like

    Consistently hitting or exceeding 10 demos per week
    Building strong dealership relationships
    Generating high-quality pipeline
    Contributing valuable field content

What we are looking for:

    Experience in B2B sales, business development, or Sales in automotive dealerships
    Comfortable with in-person cold calling
    Automotive experience (BDC, Sales, F&I, Vendor) preferred
    Strong communication and relationship-building skills
    Self-motivated, organized, and results-driven
    Experience creating video or social content
    Comfortable on camera
    Travel Requirements
    4 days in stores - regional travel to dealerships
    Some overnight travel - depending on what state you reside in
What's in it for you:
- We offer full training and a competitive total rewards package along with great benefits
- Medical, Dental & Vision coverage - 100% premium coverage for employee / 50+% for dependents
- Flexible work hours
- Remote environment
- Competitive pay
- Visionary leadership team
- Growth opportunities within a dynamic culture
- Wellness & cultural initiatives (fitness challenges, wellness webinars, virtual games, regional activities, etc.)
- Up to $1K per year for employee professional development
- Stock options - we are all owners!
Individual compensation decisions are based on a number of factors, including the candidate’s experience and qualifications and local market conditions. Please note, the foregoing salary range does not reflect an employee’s total compensation package, which may include bonus, company equity, and health benefits.
AutoFi is an equal opportunity employer. Individuals seeking employment are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, sexual orientation, gender identity or other protected status under all applicable laws, regulations, and ordinances.
Personal Information submitted as part of your application is subject to our website privacy policy, located at https://www.autofi.com/privacy-policy/

65000 - 70000 USD a year

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